Impact · Selected work
Outcomes, not outputs.
Six engagements where strategy, story, distribution and data ran as a single closed loop, and the numbers compounded. These are partnerships, not projects.
Six engagements where strategy, story, distribution and data ran as a single closed loop, and the numbers compounded. These are partnerships, not projects.
A short-form vertical OTT platform built for India. We engineered the brand, ran performance, owned the PR narrative and curated the content slate that drove installs, retention and time-spent across the full discovery-to-retention funnel.
We took over Parishi Capital's LinkedIn presence end-to-end, channel strategy, content calendar, founder voice, design system and engagement architecture. The channel became a flywheel for credibility, inbound deals and family-office introductions. Tier-1 media followed the audience we had already built.
We run the complete social media operation for Cinekorn Entertainment, channel strategy, creative direction, content production, community ops and platform-native distribution across YouTube (70M+ subscribers), Instagram and Facebook. From 450+ films in the catalogue to the next slate of originals, every frame ladders to one unified voice.
A functional D2C beverage brand built on content velocity and owned distribution. We engineered the brand world, the content engine and the performance system that took the product from launch into a multi-city retail and e-commerce footprint.
For a premium Mumbai real-estate developer we built the brand identity, website and lead-generation engine, positioning the projects for a discerning buyer and turning digital demand into qualified site visits and bookings.
For an AI-driven wellness venture we shaped the brand, narrative and digital presence, translating complex frontier technology into a clear, credible proposition that resonates with both consumers and enterprise partners.